Description

Improve your communication strategy to more effectively target different segments

Does your organization has a marketing / Communication Strategy and an adequate marketing plan?

What are your current limitations and challenges in Communication Strategy?

What is your Communication Strategy to respond quickly to employees, customers and the media?

How did your communication style assessment results inform your Communication Strategy?

...Find the answers to these, and more, questions with this Communication Strategy Toolkit:

Reach different user groups in your Communication Strategy.
Use the mass media as part of your Communication Strategy.
Incorporate a focus on present, local impacts into your Communication Strategy.
Apply this to your Communication Strategy.
Measure the success of a marketing Communication Strategy.
Measure progress and success of Communication Strategy.
Move from a mass Communication Strategy, to developing a one to one strategy.
Select the best risk Communication Strategy.
Develop an effective Communication Strategy.

HOW THIS TOOLKIT WORKS:

Save time, empower your teams and effectively upgrade your processes with access to this practical Communication Strategy Toolkit and guide. Address common challenges with best-practice templates, step-by-step work plans and maturity diagnostics for any Communication Strategy related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated Communication Strategy specific requirements:

STEP 1: Get your bearings

Start with...

The latest quick edition of the Communication Strategy Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.

Organized in a data driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…

Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

Then find your goals...

STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 994 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Communication Strategy improvements can be made.

Examples; 10 of the 994 standard requirements:

Is unified communications about providing the ability to access a variety of communication modes from a single interface, or is it about reducing human latency via business process integration?
How to focus on value creation, create executive alignment, reaffirm the merger vision and devise a communication strategy that provides a clear strategic direction to the integration team?
What does it take to grow a technical communication business, with a staff, management structure, and resources to serve many concurrent customers and take on large scale projects?
What kind of process do you have in place for monitoring and understanding potential changes in strategy or direction by any of your current and potential partners?
Are there agreements established to ensure consistency of warning messages and communication channels where different hazards are handled by different departments?
Do all of the stakeholders in the value chain have access to and use electronic communication to transfer information about customer orders through the system?
Has the full cost of establishing a marketing communications strategy for the target segment been taken into account in the marketing budget?
What is the transformation process by which new information and communication technologies become embedded in complex institutions?
What makes a content strategy clear enough to keep your communications compelling and consistent across multiple online channels?
Is there an integrated communication tool that will help you with employee communications and storing organization information?

Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:

The workbook is the latest in-depth complete edition of the Communication Strategy book in PDF containing 994 requirements, which criteria correspond to the criteria in...

Your Communication Strategy self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:

The Self-Assessment Excel Dashboard; with the Communication Strategy Self-Assessment and Scorecard you will develop a clear picture of which Communication Strategy areas need attention, which requirements you should focus on and who will be responsible for them:

Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
Gives you a professional Dashboard to guide and perform a thorough Communication Strategy Self-Assessment
Is secure: Ensures offline data protection of your Self-Assessment results
Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:

STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage Communication Strategy projects with the 62 implementation resources:

62 step-by-step Communication Strategy Project Management Form Templates covering over 1500 Communication Strategy project requirements and success criteria:

Examples; 10 of the check box criteria:

Source Selection Criteria: What procedures are followed when a contractor requires access to classified information or a significant quantity of special material/information?
Procurement Audit: Are buyers rotated so that they do not deal with the same vendors year in and year out?
Change Log: How does this relate to the standards developed for specific business processes?
Procurement Audit: Are advantages and disadvantages of in-house production, outsourcing and Public Private Partnerships considered?
Team Directory: Who are your stakeholders (customers, sponsors, end users, team members)?
Scope Management Plan: Describe the process for accepting the Communication Strategy project deliverables. Will the Communication Strategy project deliverables become accepted in writing?
Activity Cost Estimates: How and when do you enter into Communication Strategy project Procurement Management?
Requirements Management Plan: Has the requirements team been instructed in the Change Control process?
Project Scope Statement: Relevant - ask yourself can you get there; why are you doing this Communication Strategy project?
Project Performance Report: To what degree does the information network communicate information relevant to the task?

Step-by-step and complete Communication Strategy Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:

1.1 Communication Strategy project Charter
1.2 Stakeholder Register
1.3 Stakeholder Analysis Matrix

2.0 Planning Process Group:

2.1 Communication Strategy project Management Plan
2.2 Scope Management Plan
2.3 Requirements Management Plan
2.4 Requirements Documentation
2.5 Requirements Traceability Matrix
2.6 Communication Strategy project Scope Statement
2.7 Assumption and Constraint Log
2.8 Work Breakdown Structure
2.9 WBS Dictionary
2.10 Schedule Management Plan
2.11 Activity List
2.12 Activity Attributes
2.13 Milestone List
2.14 Network Diagram
2.15 Activity Resource Requirements
2.16 Resource Breakdown Structure
2.17 Activity Duration Estimates
2.18 Duration Estimating Worksheet
2.19 Communication Strategy project Schedule
2.20 Cost Management Plan
2.21 Activity Cost Estimates
2.22 Cost Estimating Worksheet
2.23 Cost Baseline
2.24 Quality Management Plan
2.25 Quality Metrics
2.26 Process Improvement Plan
2.27 Responsibility Assignment Matrix
2.28 Roles and Responsibilities
2.29 Human Resource Management Plan
2.30 Communications Management Plan
2.31 Risk Management Plan
2.32 Risk Register
2.33 Probability and Impact Assessment
2.34 Probability and Impact Matrix
2.35 Risk Data Sheet
2.36 Procurement Management Plan
2.37 Source Selection Criteria
2.38 Stakeholder Management Plan
2.39 Change Management Plan

3.0 Executing Process Group:

3.1 Team Member Status Report
3.2 Change Request
3.3 Change Log
3.4 Decision Log
3.5 Quality Audit
3.6 Team Directory
3.7 Team Operating Agreement
3.8 Team Performance Assessment
3.9 Team Member Performance Assessment
3.10 Issue Log

4.0 Monitoring and Controlling Process Group:

4.1 Communication Strategy project Performance Report
4.2 Variance Analysis
4.3 Earned Value Status
4.4 Risk Audit
4.5 Contractor Status Report
4.6 Formal Acceptance

5.0 Closing Process Group:

5.1 Procurement Audit
5.2 Contract Close-Out
5.3 Communication Strategy project or Phase Close-Out
5.4 Lessons Learned

Results

With this Three Step process you will have all the tools you need for any Communication Strategy project with this in-depth Communication Strategy Toolkit.

In using the Toolkit you will be better able to:

Diagnose Communication Strategy projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
Implement evidence-based best practice strategies aligned with overall goals
Integrate recent advances in Communication Strategy and put process design strategies into practice according to best practice guidelines

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Communication Strategy investments work better.

This Communication Strategy All-Inclusive Toolkit enables You to be that person.

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

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'As a new Chief Technology Officer, I was feeling unprepared and inadequate to be successful in my role. I ordered an IT toolkit Sunday night and was prepared Monday morning to shed light on areas of improvement within my organization. I no longer felt overwhelmed and intimidated, I was excited to share what I had learned.'

'I spent months shopping for an external consultant before realizing that The Art of Service would allow my team to consult themselves! Not only did we save time not catching a consultant up to speed, we were able to keep our company information and industry secrets confidential.'

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Checklists:

Checklists:Communication Strategy Checklist Report on ORGANIZATION.pdf

Checklists:Communication Strategy Checklist Report on STRATEGY.pdf

Checklists:Communication Strategy Checklist Report on COMMUNICATION.pdf

STEP 1 Get your bearings:

STEP 1 Get your bearings:Communication_Strategy_Quick_Exploratory_Self-Assessment_Guide.pdf

STEP 1 Get your bearings:Communication Strategy Self-Assessment Pre-Filled EXAMPLE.xlsx

STEP 2 Set concrete goals tasks dates and numbers you can track:

STEP 2 Set concrete goals tasks dates and numbers you can track:Communication_Strategy.pdf

STEP 2 Set concrete goals tasks dates and numbers you can track:Communication Strategy Self-Assessment.xlsx

..and the Project Management resources in 'STEP 3: Implement, Track, follow up and revise strategy' as described above.

Who This Toolkit Is For

This Toolkit is specifically designed for professionals who want to get results or those who want to sell more of their products and services such as…

Coaching or Consulting
Online Courses
Masterminds
Professional Services
Agency Services
Events and seminars
Software / SaaS
Done-for-you Services

Bottom line, if you are managing high-end products and services, this toolkit will help you know more, see more and sell more - as well as train your people and co-workers to do so.

If you are a professional who wants to level-up, this Toolkit will help you do exactly that. And if you ever decide to launch products or services, this Toolkit will give you the skills that will not only serve you today as a professional but also in the future as an entrepreneur.

These skills will enrich every part of your life.

Are you ready to get started?

Are you clear on what you are struggling with, want to figure out what the problem is, diagnose it, and get a solution? The solution is something this Toolkit can provide, and we believe it can solve your problem, but you have to decide if you want to become a part of it or not.

Decision Making:

When it comes to making purchasing decisions, do you have clarity on your decision-making process before possibly purchasing this Toolkit? Are there others to consider and are they supportive of you wanting to possibly get results?

The Reason:

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Can you fill in the blanks: “I need help with … because of …?”

You are here because we have a great reputation in the space, and you specifically want this Toolkit to help you, but why now, why is it so important to solve this right now?

The answer to this question is your REAL pain:

Why do you think this problem exists?
What have you tried to fix it?
How long has this been a problem?
Is this problem affecting your life in other ways, and how?

Tried:

What have you tried so far to fix this? Is there pain of frustration to solve this all on your own?

This Toolkit gives you your proven advisor, an advisor the vast majority of professionals do not use, because they do not know it exists. If you have tried Toolkits before, so have everyone else of our 200.000 clients. Once they use this Toolkit, they are shocked as to how they quickly get results.

Current and desired situation:

This toolkit will give you the exact quantifiable metrics in your situation; identifying where exactly you are in the journey to solving your problem and what that looks like.

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Why:

What is driving you to achieve that goal? How would that affect you or change your life. What would that look like.

The reason WHY you want something always comes down to either love or status - have clarity on your WHY.

Ownership:

What is stopping you from achieving this all on your own without any help? If your answer is one of these three answers, this Toolkit is right for you:

I do not know how to do it
I want to follow a proven process from someone that has already done it
I want to get there faster

Commitment:

When are you wanting to fix this? If the answer is now; how committed are you to making that happen? Will you do the work? Will you take action? Will you show leadership?

The fact is, it is never a good time, it is never a good time to start a new program, and it is never a good time to fix a major problem. And even if you think a later time is a good time, you know something will come up. Life will keep happening. If you truly want to solve this problem, would you agree you have to commit to solving it even when it is not the perfect time?

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Which would you like to do?

Our area of expertise is helping professionals to get the results they want so they can lead and get ahead. And we do that by pouring our experience, advise and knowledge in this Toolkit. Now, this may not be for you, but we let you decide if it sounds like a good fit so far.

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Communication Strategy Toolkit