Media Marketing Toolkit

$345.00
Availability:
Downloadable Resources, Instant Access
Adding to cart… The item has been added

Supervise Media Marketing: Customer Strategy planning and execution, driving business, delivering mutual results with customers.

More Uses of the Media Marketing Toolkit:

  • Use Social Media analysis tools to create KPIs and consistently track to quantify growth and success of Social Media strategies and initiatives.

  • Steer Media Marketing: work closely with the other team members to fully understand, strategize, and meet client goals.

  • Warrant that your organization has a finger on the pulse of what is happening culturally and understands Social Media Marketing.

  • Serve as an Account Management with primary accountability for the success of key customer accounts.

  • Drive Media Marketing: monitor and report performance of Social Media Marketing efforts on an ongoing basis, leveraging benchmarks across B2B and B2C to establish/maintain Best Practices.

  • Ensure the rapid progression of the website, Digital Marketing and Social Media Marketing.

  • Initiate Media Marketing: exclusively manage all social accounts (scheduling posts, Community Engagement, growth, and optimization).

  • Ensure you build awareness, buzz and affinity around the brand and any relevant marketing initiatives.

  • Engage in various Online Communities and social platforms, fostering relationships and actively driving engagement with current and future clients.

  • Be certain that your organization creates original content and conducts Market Research for digital and Social Media Marketing campaigns.

  • Execute Social Media Marketing strategies and initiatives that align with the overall strategic Marketing Plan.

  • Align the efforts of the social marketing team and departments, and impact to the broader organization, Marketing and Corporate Marketing goals.

  • Systematize Media Marketing: conduct Market Research to determine the best channels for your clients activities and budgets.

  • Develop and execute strategies to improve Social Media visibility and communication with your customers.

  • Determine the message the design should portray and ensures that organization messages and materials are accurate and consistent with brand.

  • Develop dashboards that enable reporting, analysis and Decision Making for long term forecasting, product Lifecycle Management and Social Media Marketing channel development.

  • Supervise Media Marketing: own the creation and management of strategies to increase daily engagement on Social Media accounts; stay up to date on Social Media Marketing and SEO strategies and adjust plans accordingly.

  • Collaborate with departments and internal stakeholders to plan, develop assets, execute, and optimize campaigns for Social Media (paid and organic), influencers, and user generated content.

  • Establish that your organization generates lead through creative, traditional, and Social Media Marketing.

  • Create monthly reports and communications to inform clients of results and progress of activities.

  • Assure your organization engages the community through the development and implementation of Social Media brand strategies, campaigns, and plans to build brand/organizational awareness.

  • Audit Media Marketing: monitor and report performance of Social Media Marketing efforts on an ongoing basis, leveraging benchmarks across B2B and B2C to establish/maintain Best Practices.

  • Assure your organization writes and publishes high quality, concise content for website, multiple platforms, and social network in partnership with internal organizational leaders.

  • Drive Media Marketing: strategy development, managing timelines, and creation of high quality copy and site content.

  • Develop Media Marketing: monitor competitor Social Media platforms to ensure you are informed on other organizations campaign activity, breaking news and trends.

  • Head Media Marketing: own the creation and management of strategies to increase daily engagement on Social Media accounts; stay up to date on Social Media Marketing and SEO.

  • Establish Social Media Marketing goals and KPIs analyze and report on the effectiveness of your content and initiatives.

  • Make sure that your business maintains posted office hours in accordance with departmental and policies of your organization.

  • Arrange that your project performs Technical Analysis and provides technical/Engineering Support in all phases of media development in consultation with producers and content developers.

  • Arrange that your corporation verifies the news clippings and other online, print, and Social Media mention report is completed on a monthly basis for property distribution.

  • Govern Media Marketing: leverage internal stakeholders from presales, legal, Demand Generation and Business Development to drive leads, marketing activities and close deals.

  • Systematize Media Marketing: Experimental Design and evaluation of human machine interaction performance.

 

Save time, empower your teams and effectively upgrade your processes with access to this practical Media Marketing Toolkit and guide. Address common challenges with best-practice templates, step-by-step Work Plans and maturity diagnostics for any Media Marketing related project.

Download the Toolkit and in Three Steps you will be guided from idea to implementation results.

The Toolkit contains the following practical and powerful enablers with new and updated Media Marketing specific requirements:


STEP 1: Get your bearings

Start with...

  • The latest quick edition of the Media Marketing Self Assessment book in PDF containing 49 requirements to perform a quickscan, get an overview and share with stakeholders.

Organized in a Data Driven improvement cycle RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain), check the…

  • Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation

Then find your goals...


STEP 2: Set concrete goals, tasks, dates and numbers you can track

Featuring 999 new and updated case-based questions, organized into seven core areas of Process Design, this Self-Assessment will help you identify areas in which Media Marketing improvements can be made.

Examples; 10 of the 999 standard requirements:

  1. Can you break it down?

  2. How do you encourage people to take control and responsibility?

  3. How do you plan on providing proper recognition and disclosure of supporting companies?   

  4. What output to create?

  5. How do you prevent mis-estimating cost?

  6. Have you identified breakpoints and/or Risk Tolerances that will trigger broad consideration of a potential need for intervention or modification of strategy?

  7. Is maximizing Media Marketing protection the same as minimizing Media Marketing loss?

  8. What could cause you to change course?

  9. How do you reduce the costs of obtaining inputs?

  10. Are you aware of what could cause a problem?


Complete the self assessment, on your own or with a team in a workshop setting. Use the workbook together with the self assessment requirements spreadsheet:

  • The workbook is the latest in-depth complete edition of the Media Marketing book in PDF containing 994 requirements, which criteria correspond to the criteria in...

Your Media Marketing self-assessment dashboard which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next:

  • The Self-Assessment Excel Dashboard; with the Media Marketing Self-Assessment and Scorecard you will develop a clear picture of which Media Marketing areas need attention, which requirements you should focus on and who will be responsible for them:

    • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
    • Gives you a professional Dashboard to guide and perform a thorough Media Marketing Self-Assessment
    • Is secure: Ensures offline Data Protection of your Self-Assessment results
    • Dynamically prioritized projects-ready RACI Matrix shows your organization exactly what to do next:

 

STEP 3: Implement, Track, follow up and revise strategy

The outcomes of STEP 2, the self assessment, are the inputs for STEP 3; Start and manage Media Marketing projects with the 62 implementation resources:

  • 62 step-by-step Media Marketing Project Management Form Templates covering over 1500 Media Marketing project requirements and success criteria:

Examples; 10 of the check box criteria:

  1. Cost Management Plan: Eac -estimate at completion, what is the total job expected to cost?

  2. Activity Cost Estimates: In which phase of the Acquisition Process cycle does source qualifications reside?

  3. Project Scope Statement: Will all Media Marketing project issues be unconditionally tracked through the Issue Resolution process?

  4. Closing Process Group: Did the Media Marketing Project Team have enough people to execute the Media Marketing Project Plan?

  5. Source Selection Criteria: What are the guidelines regarding award without considerations?

  6. Scope Management Plan: Are Corrective Actions taken when actual results are substantially different from detailed Media Marketing Project Plan (variances)?

  7. Initiating Process Group: During which stage of Risk planning are risks prioritized based on probability and impact?

  8. Cost Management Plan: Is your organization certified as a supplier, wholesaler, regular dealer, or manufacturer of corresponding products/supplies?

  9. Procurement Audit: Was a formal review of tenders received undertaken?

  10. Activity Cost Estimates: What procedures are put in place regarding bidding and cost comparisons, if any?

 
Step-by-step and complete Media Marketing Project Management Forms and Templates including check box criteria and templates.

1.0 Initiating Process Group:


2.0 Planning Process Group:


3.0 Executing Process Group:

  • 3.1 Team Member Status Report
  • 3.2 Change Request
  • 3.3 Change Log
  • 3.4 Decision Log
  • 3.5 Quality Audit
  • 3.6 Team Directory
  • 3.7 Team Operating Agreement
  • 3.8 Team Performance Assessment
  • 3.9 Team Member Performance Assessment
  • 3.10 Issue Log


4.0 Monitoring and Controlling Process Group:

  • 4.1 Media Marketing project Performance Report
  • 4.2 Variance Analysis
  • 4.3 Earned Value Status
  • 4.4 Risk Audit
  • 4.5 Contractor Status Report
  • 4.6 Formal Acceptance


5.0 Closing Process Group:

  • 5.1 Procurement Audit
  • 5.2 Contract Close-Out
  • 5.3 Media Marketing project or Phase Close-Out
  • 5.4 Lessons Learned

 

Results

With this Three Step process you will have all the tools you need for any Media Marketing project with this in-depth Media Marketing Toolkit.

In using the Toolkit you will be better able to:

  • Diagnose Media Marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based Best Practice strategies aligned with overall goals
  • Integrate recent advances in Media Marketing and put Process Design strategies into practice according to Best Practice guidelines

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role; In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Toolkit empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Media Marketing investments work better.

This Media Marketing All-Inclusive Toolkit enables You to be that person.

 

Includes lifetime updates

Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.