Direct Response Marketing Complete Self-Assessment

Direct Response Marketing Complete Self-Assessment

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This Instant-Access Self-Assessment Excel Dashboard and accompanying eBook is for managers, advisors, consultants, specialists, professionals and anyone interested in Direct Response Marketing assessment.

'The Art of Service self assessment' - the right tool for rapid end user adoption. Easy to learn. Every time I do an internal demo the audience is 'wowed'.' - Senior Manager, Quality Systems in the Manufacturing Industry

'I was completely impressed with the assessment's coverage of questions and processes. No matter which angle you take, it's in there. This made ease of use very impressive and very appealing. Not to mention the time saved in finding our to priorities with the dynamic RACI diagram.' - GIS Data Analyst in the Government Industry

'Easy to get started and easy to use. Great product and support when needed.' - Mike, Data Centre Solutions Provider at Cisco Systems

What Is The Direct Response Marketing Self-Assessment?

The Direct Response Marketing Self-Assessment's Purpose is:

  • To help our clients to reduce their effort in the Direct Response Marketing work they do to get their problem solved
  • To help our clients in ensuring that their plans of action include every Direct Response Marketing task and that every Direct Response Marketing outcome is in place
  • To help our clients not having to spend time investigating strategic and tactical options, therefore saving time and ensuring Direct Response Marketing opportunity costs are low
  • To help our clients channel implementation direction instantly to deliver tailored Direct Response Marketing advise with structured going-forward plans

All the tools you need to an in-depth Direct Response Marketing Self-Assessment. Featuring 618 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Direct Response Marketing improvements can be made.

What You Get:

The Direct Response Marketing Complete Self-Assessment Excel Dashboard

  • Ensures you don't miss anything: 618 questions in 7 RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain) steps with easy and quick navigating and answering for 1 or up to 10 participants
  • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
  • Gives you a professional Dashboard to guide and perform a thorough Direct Response Marketing Self-Assessment
  • Dynamically generated projects-ready RACI Matrix shows your organization exactly what to do next
  • Is secure: Ensures offline data protection of your Self-Assessment results

The Direct Response Marketing Complete Self Assessment eBook version of the book in print

  • Provides a convenient way to distribute and share among the participants to prepare and discuss the Self-Assessment


In using the Self-Assessment you will be better able to:

  • Diagnose Direct Response Marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based best practice strategies aligned with overall goals
  • Integrate recent advances in Direct Response Marketing and process design strategies into practice according to best practice guidelines

Assess and define Direct Response Marketing with this Direct Response Marketing Self Assessment. Sample questions from the Complete, 618 Questions, Self-Assessment:

  • Recognize Question: Will Direct Response Marketing deliverables need to be tested and, if so, by whom?
  • Define Question: Is a fully trained team formed, supported, and committed to work on the Direct Response Marketing improvements?
  • Measure Question: What are the disruptive Direct Response Marketing technologies that enable our organization to radically change our business processes?
  • Analyze Question: What are specific Direct Response Marketing Rules to follow?
  • Improve Question: How do we keep improving Direct Response Marketing?
  • Control Question: Who will be responsible for making the decisions to include or exclude requested changes once Direct Response Marketing is underway?
  • Sustain Question: To what extent does management recognize Direct Response Marketing as a tool to increase the results?

Value [to you] of the Direct Response Marketing Self-Assessment

Excluding hired consultants and advisors from top management consulting firms, internal Direct Response Marketing Self-Assessment work is typically undertaken by senior level positions with titles such as Enterprise Architect, Business Process Architects, Business Process Re-engineering Specialists and Business Architects.

Statistics according to Glassdoor and Indeed tell these positions receive an average basic pay of $125,000. Daily rates of basic pay are computed by dividing an employee's annual pay by 260 days. The daily salary is then derived by dividing the annual salary of $125,000 by 260 days = a daily rate of $480.

Top management consulting firms start at $2,000 a day, with rates typically charged up to 40 hours per week.

For the price of a fraction of this you can get complete peace of mind. Now.

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role… In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

For more than twenty years, The Art of Service's Self-Assessments empower people who can do just that - whether their title is marketer, entrepreneur, manager, salesperson, consultant, business process manager, executive assistant, IT Manager, CxO etc... - they are the people who rule the future. They are people who watch the process as it happens, and ask the right questions to make the process work better.

You are free to use the Self-Assessment contents in your presentations and documentation for internal end external use without asking us - we are here to help.

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