Marketing channel Third Edition

USD233.49
SKU:
9780655189374
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Paperback: 122 pages. FREE delivery.
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Does Marketing channel appropriately measure and monitor risk? How does the organization define, manage, and improve its Marketing channel processes? Is there a critical path to deliver Marketing channel results? How is the value delivered by Marketing channel being measured? Where do ideas that reach policy makers and planners as proposals for Marketing channel strengthening and reform actually originate?

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable roleó In EVERY group, company, organization and department.

Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Marketing channel investments work better.

This Marketing channel All-Inclusive Self-Assessment enables You to be that person.

All the tools you need to an in-depth Marketing channel Self-Assessment. Featuring 695 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Marketing channel improvements can be made.

In using the questions you will be better able to:

- diagnose Marketing channel projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

- implement evidence-based best practice strategies aligned with overall goals

- integrate recent advances in Marketing channel and process design strategies into practice according to best practice guidelines

Using a Self-Assessment tool known as the Marketing channel Scorecard, you will develop a clear picture of which Marketing channel areas need attention.

Your purchase includes access details to the Marketing channel self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.

Questions? Contact The Art of Service