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Mastering SEO for Shopify Stores; Boosting Sales and Visibility

Mastering SEO for Shopify Stores; Boosting Sales and Visibility

$299.00
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Course access is prepared after purchase and delivered via email
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Self-paced • Lifetime updates
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Includes a practical, ready-to-use toolkit with implementation templates, worksheets, checklists, and decision-support materials so you can apply what you learn immediately - no additional setup required.
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Mastering SEO for Shopify Stores: Boosting Sales and Visibility



Course Overview

This comprehensive course is designed to help Shopify store owners and marketers master the art of Search Engine Optimization (SEO) to boost sales and visibility. Participants will receive a certificate upon completion, issued by The Art of Service.



Course Features

  • Interactive and engaging learning experience
  • Comprehensive and up-to-date curriculum
  • Personalized learning with expert instructors
  • Practical and real-world applications
  • High-quality content and hands-on projects
  • Certificate upon completion
  • Flexible learning with lifetime access
  • User-friendly and mobile-accessible platform
  • Community-driven with actionable insights
  • Bite-sized lessons and progress tracking
  • Gamification to enhance learning experience


Course Outline

Module 1: Introduction to SEO for Shopify Stores

  • What is SEO and why is it important for Shopify stores?
  • Understanding search engines and how they work
  • Keyword research and planning for Shopify stores
  • Setting up and optimizing Shopify store structure

Module 2: On-Page Optimization for Shopify Stores

  • Optimizing product titles and descriptions
  • Writing and optimizing meta tags and titles
  • Creating and optimizing header tags and content
  • Image optimization and alt tags
  • Internal linking and anchor text optimization

Module 3: Technical SEO for Shopify Stores

  • Understanding and optimizing website speed and performance
  • Mobile-friendliness and responsive design
  • SSL certificates and HTTPS
  • XML sitemaps and schema markup
  • Canonicalization and duplicate content issues

Module 4: Link Building and Off-Page Optimization for Shopify Stores

  • Understanding link building and its importance
  • Guest blogging and content marketing
  • Broken link building and resource pages
  • Reviews and ratings optimization
  • Social media and local SEO optimization

Module 5: Content Marketing and SEO for Shopify Stores

  • Understanding content marketing and its role in SEO
  • Creating high-quality and engaging content
  • Content promotion and distribution strategies
  • Measuring and tracking content performance
  • Content marketing and SEO best practices

Module 6: Analytics and Tracking for Shopify Stores

  • Understanding Google Analytics and its importance
  • Setting up and tracking website analytics
  • Tracking conversions and goal completions
  • Understanding and analyzing website data
  • Using data to inform SEO and marketing decisions

Module 7: Advanced SEO Strategies for Shopify Stores

  • Understanding and implementing advanced SEO strategies
  • Using tools and software to enhance SEO efforts
  • Creating and optimizing video content
  • Podcast optimization and SEO
  • Advanced link building and content marketing strategies

Module 8: Local SEO and Google My Business for Shopify Stores

  • Understanding local SEO and its importance
  • Claiming and optimizing Google My Business listings
  • Creating and optimizing local content
  • Building and optimizing local citations
  • Understanding and using Google My Business insights

Module 9: E-commerce SEO Best Practices for Shopify Stores

  • Understanding e-commerce SEO best practices
  • Optimizing product pages and categories
  • Creating and optimizing product descriptions and titles
  • Using and optimizing product schema markup
  • E-commerce SEO and conversion rate optimization

Module 10: SEO Audit and Strategy for Shopify Stores

  • Understanding and conducting SEO audits
  • Identifying and fixing SEO issues
  • Creating and implementing SEO strategies
  • Measuring and tracking SEO performance
  • SEO strategy and planning best practices


Certificate and Completion

Upon completing all modules and passing the final assessment, participants will receive a Certificate of Completion, issued by The Art of Service.

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