SEM Marketing Complete Self-Assessment

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This Instant-Access Self-Assessment Excel Dashboard and accompanying eBook is for managers, advisors, consultants, specialists, professionals and anyone interested in SEM Marketing assessment.

'I was completely impressed with the assessment's coverage of questions and processes. No matter which angle you take, it's in there. This made ease of use very impressive and very appealing. Not to mention the time saved in finding our to priorities with the dynamic RACI diagram.' - GIS Data Analyst in the Government Industry

'We continue to be very happy with our investment. The introduction of TAOS into our organization has been transformative. Perviously we had used a more traditional BI tool, where IT had to do more of the heavy-lifting and the end-users were limited to slicing, dicing, and drilling. But TAOS enabled our more analytical employees to explore data in new ways and tackle more report creation on their own. We unlocked a thirst for data across the organization. The self-assessment initiative was widely recognized to be an enormous success in terms of its ability to foster data-driven decision-making and the core team took the top award at our annual President's Award dinner. Working with TAOS as a vendor is very pleasant. They have good attentive account managers who take the time to talk to you and offer a variety of suggestions. They put on very good training and their support is.' - Manager, Portfolio Risk & Analysis in the Manufacturing Industry

'Strong user community and online support offerings. Responsive sales and support organization. Forward thinking approach to customer needs.' - CIO in the Government Industry

What Is The SEM Marketing Self-Assessment?

The SEM Marketing Self-Assessment's Purpose is:

  • To help our clients to reduce their effort in the SEM Marketing work they do to get their problem solved
  • To help our clients in ensuring that their plans of action include every SEM Marketing task and that every SEM Marketing outcome is in place
  • To help our clients not having to spend time investigating strategic and tactical options, therefore saving time and ensuring SEM Marketing opportunity costs are low
  • To help our clients channel implementation direction instantly to deliver tailored SEM Marketing advise with structured going-forward plans

All the tools you need to an in-depth SEM Marketing Self-Assessment. Featuring 618 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which SEM Marketing improvements can be made.

What You Get:

The SEM Marketing Complete Self-Assessment Excel Dashboard

  • Ensures you don't miss anything: 618 questions in 7 RDMAICS (Recognize, Define, Measure, Analyze, Improve, Control and Sustain) steps with easy and quick navigating and answering for 1 or up to 10 participants
  • Shows your organization instant insight in areas for improvement: Auto generates reports, radar chart for maturity assessment, insights per process and participant and bespoke, ready to use, RACI Matrix
  • Gives you a professional Dashboard to guide and perform a thorough SEM Marketing Self-Assessment
  • Dynamically generated projects-ready RACI Matrix shows your organization exactly what to do next
  • Is secure: Ensures offline data protection of your Self-Assessment results

The SEM Marketing Complete Self Assessment eBook version of the book in print

  • Provides a convenient way to distribute and share among the participants to prepare and discuss the Self-Assessment


In using the Self-Assessment you will be better able to:

  • Diagnose SEM Marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices
  • Implement evidence-based best practice strategies aligned with overall goals
  • Integrate recent advances in SEM Marketing and process design strategies into practice according to best practice guidelines

Assess and define SEM Marketing with this SEM Marketing Self Assessment. Sample questions from the Complete, 618 Questions, Self-Assessment:

  • Recognize Question: What vendors make products that address the SEM Marketing needs?
  • Define Question: Does SEM Marketing create potential expectations in other areas that need to be recognized and considered?
  • Measure Question: How do we Lead with SEM Marketing in Mind?
  • Analyze Question: How will you measure your SEM Marketing effectiveness?
  • Improve Question: What other jobs or tasks affect the performance of the steps in the SEM Marketing process?
  • Control Question: Will SEM Marketing deliverables need to be tested and, if so, by whom?
  • Sustain Question: For your SEM Marketing project, identify and describe the business environment. is there more than one layer to the business environment?

Value [to you] of the SEM Marketing Self-Assessment

Excluding hired consultants and advisors from top management consulting firms, internal SEM Marketing Self-Assessment work is typically undertaken by senior level positions with titles such as Enterprise Architect, Business Process Architects, Business Process Re-engineering Specialists and Business Architects.

Statistics according to Glassdoor and Indeed tell these positions receive an average basic pay of $125,000. Daily rates of basic pay are computed by dividing an employee's annual pay by 260 days. The daily salary is then derived by dividing the annual salary of $125,000 by 260 days = a daily rate of $480.

Top management consulting firms start at $2,000 a day, with rates typically charged up to 40 hours per week.

For the price of a fraction of this you can get complete peace of mind. Now.

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role… In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

For more than twenty years, The Art of Service's Self-Assessments empower people who can do just that - whether their title is marketer, entrepreneur, manager, salesperson, consultant, business process manager, executive assistant, IT Manager, CxO etc... - they are the people who rule the future. They are people who watch the process as it happens, and ask the right questions to make the process work better.

You are free to use the Self-Assessment contents in your presentations and documentation for internal end external use without asking us - we are here to help.